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Makeup By Wes Just Launched the CEO of Makeup Palettes

Makeup By Wes Just Launched the CEO of Makeup Palettes

Date: 2021-11-25

The South African Makeup Artist and cosmetic brand, Makeup By Wes, unveils its latest 22 Range, formulated with rich and vibrant colours which are suitable for use all day.

The proudly South African beauty retailer introduces the 22 Range to translate the season's top colour trends into quality, accessible and easy to use products.

November 2021 marks the official launch of the 22nd Edition Artistry Palette. The Makeup by Wes 22nd Edition Artistry Palette is formulated with 15 rich and vibrant pigmented shades ranging from upbeat pinks to shimmery blues which are suitable for use all day. The palette includes a plethora of personal touches from shade formulation and identification, to impeccable design and layout and is COMPLETELY cruelty free!

As a local beauty and grooming retailer, Make Up By Wes has expanded product development following the launches of his previously well received products; Matte Lipstick Collection, HD Liquid Foundation and Prismatic Highlighter Range.

The 22 Range is designed to provide a shortcut to trends with bold, highly pigmented makeup products inspired by the Woman of South Africa. To curate the 22 Range, Make Up By Wes selected and personalised on-trend shades for the upcoming season. "We are incredibly focused on our customer's needs. Upon discovering there was a disconnect experienced by our clientele in terms of understanding and translating trends, we felt equipped to bridge this gap ourselves," said Wesley Singh 22 Year Old Founder and CEO, Make Up By Wes.

"Bringing the latest beauty trends to life is something I do for my followers every day on my social media platforms and so it's incredibly exciting to introduce them to the brand-new makeup collection that I have developed," said Wesley. "These shades will pair perfectly with everyone's wardrobes!"

The 22 Range collection, available on shopmakeupbywes.com, features the following products:


¥ The Makeup by Wes 22nd Edition Artistry Palette

¥ Liquid Lipstick Collection

¥ Pinch My Cheeks Mini Blush

¥ Eye Frost

¥ Brush Sets