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Two For The Women

Two For The Women

Date: 2014-08-08
The Daihatsu Terios Diva heralded a new era for female motorists in South Africa: for the first time, a vehicle had been launched that catered specifically to the needs of the fairer sex. The Terios Diva has been delighting discerning members of the fairer sex in all corners of South Africa.

In crafting the Diva, Daihatsu started with a vehicle that already held enormous appeal to the female market. "The Terios has long been a firm favourite of female buyers - for a number of important reasons," explains marketing manager of Daihatsu SA, Braam Faul.

According to the general manager of Daihatsu SA, Pedro Perreira, the Diva has been extremely well received by women in South Africa, who have welcomed the concept of a car designed for female drivers with open arms and chequebooks. "It is common knowledge that women in South Africa represent a substantial - and growing - market. The Daihatsu Terios Diva, and its successor, the new Diva Deluxe, is catering specifically to the needs of that highly selective and intuitive market," he notes.

As such, the capable Daihatsu Terios SUV has long proved particularly attractive to female buyers in South Africa, who have viewed it as a practical and stylish alternative to a hatchback or sedan.

And now the Terios has become an even more attractive proposition for lasses and ladies alike - thanks to the fact that it incorporates a number of chic, feminine touches. Just one sensational feature, for instance, is the inclusion of heel protecting Diva carpets, we can practically hear those Jimmy Choos squealing with delight.

Crammed with safety features and powered by an economical 77 kilowatt motor with 140 Newton meters of torque, the man in her life will probably be wanting to borrow it all the time.

For a chance to test drive this fantastic all rounder, contact Daihatsu Umhlanga on 031 570 4700 or visit their showroom at 1 - 3 Meridian Drive, Umhlanga Rocks.