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SEO Talk

SEO Talk

Author: Kevin Watson
Date: 2014-06-20
Our last article explained what SEO is, but how do you actually get your website to rank higher?

Initially, get your website to be search engine friendly, or optimised. There are many different facets of on-page optimisation, below are some of the most vital:

* Is your website slow? A slow load speed for your website can really destroy your rankings. You can check your website speed with Google's cool tool at https://www.developers.google.com/speed/pagespeed/insights.

* Each page of your website should have a specific theme or keyword. This keyword should appear in the Title, Description and Keyword metatags. On most websites, you won't have automatic access to change these without asking your web developer for a little help.

* Your keyword should also appear a few times in the content of your page.

* There should be links between the internal pages of your site. E.g. if you are a B&B, the page about your rooms should contain a link to the rates and contact pages.

* The web addresses or URLs of the pages shouldn't contain a lot of numbers, letters and strange characters. They should look clean and preferably contain your keyword. So https://www.durbanflorist.co.za/products/bouquets not https://www.durbanflorist.co.za/pageid=3546?

We can assist you with SEO, call us!