Co-Create, Co-Define: Unlocking a new future for mobility at the 2025 Chery International User Summit

• The 2025 Chery International User Summit (October 17-21) will showcase Ecosystem 2.0, co-created with global users through innovation, collaboration, and shared vision.
• Highlights include the global debut of Chery's all-new seven-seater SUV range and the first-ever electric version of an iconic model, alongside the latest Chery Super Hybrid technology.
• The summit introduces a new interactive format featuring international leaders, media, and partners, along with enhancements such as the upgraded AiMOGA humanoid robot and Chery's recent achievements in ESG and globalisation.

The Chery International User Summit is scheduled to take place next month, from October 17 to 21, 2025, and will be a celebration of future mobility.

Held under the theme "Co-create, Co-define," the summit goes beyond a simple dialogue between the brand and its users. It's a comprehensive showcase of innovation, ecosystem synergy, and global vision.

Chery will unveil how it is shaping Ecosystem 2.0 in collaboration with global users, through product co-creation, open communication, and shared innovation, with the entire vision unveiled live at the event.

Building on the momentum of the 2024 Chery International User Summit, which highlighted Chery's commitment to innovation and sustainable development, this year's event will address the new needs and expectations of global users for future travel, upgrading the Chery ecosystem to version 2.0, and a more open and collaborative model will bring an unprecedented participation experience to international users.

Chery has been the leading Chinese passenger vehicle exporter for 22 consecutive years, always keeping users at the centre while pushing the boundaries of technological innovation and ecosystem development. This year's summit shifts away from the traditional one-way release, inviting international leaders, industry partners, and global media to participate.

By focusing on co-creation, co-definition, co-witnessing, and co-building, the summit will bring to life a future mobility ecosystem shaped together with users.

Under the theme "Co-Create New Move," Chery will host a series of activities, including the launch of a new brand ecosystem, a KOC co-creation forum, a safety crash challenge, and an immersive ecosystem exhibition. These activities span five dimensions-experience, vision, concept, certification, and integration-forming a complete loop that connects products with industries and technology with ecosystems.

Highlights include the global debut of Chery's all-new seven-seater SUV range and the reveal of an iconic model in its first-ever electric version. These milestones will be marked by the unveiling of the latest breakthrough in Chery Super Hybrid (CSH) technology, as well as an immersive premium audio experience.

An upgraded Chery AiMOGA humanoid robot will be showcased at the event and participate in guest greeting and guidance, user interaction, and technical explanations throughout the event. From automotive service scenarios to public service applications, the AiMOGA robot's cutting-edge intelligent features will be demonstrated live.

The summit will also highlight the automaker's commitment to social responsibility and sustainable development. Recently, Chery has achieved strong results in the ESG field, earning a place on the 2025 Forbes China ESG Influence List and becoming the only automotive company included in the 2024-2025 Forbes China Sustainable Industrial Enterprises List.

Chery continues to expand its global footprint. This year has been particularly remarkable in its globalisation journey. The company became the first Chinese automaker to surpass five million vehicle exports, re-entered the Fortune Global 500 at No. 233, and achieved the milestone of "Double 500." Additionally, in the Kantar Top 50 Chinese Global Brand Builders Report 2025, Chery rose to 12th place overall and, for the third consecutive year, ranked first in the automotive category.

"Chery's growth in South Africa has been phenomenal, with local drivers embracing the brand in record numbers," commented Verene Petersen, National Brand & Marketing Manager for Chery South Africa. "The strong uptake of hybrid and plug-in hybrid models shows just how ready people are for smarter, more efficient mobility. The International User Summit reflects that same momentum on a global stage, highlighting how Chery and its users are shaping the future together."

The 2025 Chery International User Summit is not only an innovation-driven event for the automotive industry but also a preview of the future of people, cars, and life. When global user passion meets Chery's technology, and when the ecosystem expands through co-creation, the possibilities for the future of mobility become limitless.