Whatshot
FIAT 500 STAYS COOL
FIAT 500 STAYS COOL
- Fiat 500 completely refreshed with new trim levels, new colours and new interiors
- Updated with the introduction of Cult, Connect, Dolcevita, and Sport trim levels
- Over 3 million 500 family vehicles sold since 2007
That icon of Italian mobility, the Fiat 500, has won the hearts and souls of the urban cool, millennials, early adopters and status seekers alike as it continues to offer enduring appeal. Now the Fiat 500 has been updated with four new trim levels, each receiving a high standard of specification, further boosting the distinct characteristics of each model.
The Fiat 500 was born in Turin, Italy 64 years ago. Now in it’s third generation, the iconic car is still built there and pays homage to everything that is significant about its heritage, while shining a bright light far into Fiat’s future.
The original Fiat 500 offered mobility and freedom in the 1960s, becoming a veritable social phenomenon and establishing itself as a “love brand”. With the second generation, launched in 2007, the Fiat 500 introduced the concept of coolness and charm to the city car, becoming an icon of Italian fashion and style that conquered the world. An ever-evolving model that has inspired artists and musicians over the past 13 years, and has always remained current