She sparkles and she shines, she glows and shimmers, she is a breath of fresh air and not just a pretty face. Her name is AvnithaˇPather and she is the founder of Tigress Jewellery, which launched last year as an online business specializing in fashion jewellery at seriously affordable prices.
Tigress Jewellery has a diverse product range which aims to appeal to a wide demographic. Each piece is imported, the style is classic and contemporary and it retails from between R80 and R500.
The intention behind sourcing my products is to add some freshness into the range of jewellery on the South African market. Said Avnitha. This month I launched my first ever jewellery catalogues and launched a national recruitment drive for sales agents who would sell directly off my catalogues. The intention behind this new endeavour is that Tigress Jewellery is a company for women, by women, and I wanted to provide our local ladies with an opportunity to earn an additional income for themselves in the form of commission earned on every piece sold.
Life is too beautiful to wear boring Jewellery Tigress Jewellery epitomises this motto. Avnithaˇbelieves that jewellery is not just an accessory, but an expression of one s uniqueness, individuality and personality.
Jewellery has always appealed to me due to its constant evolution, always pushing the envelope of style and self expression and it has amazing versatility. She told The Bugle.
The Tigress range of jewellery has been specially selected to ensure that you find the perfect piece to suit any occasion. Be it at the office, out with friends and family, or looking for that iconic statement neckpiece to compliment your LBD for a fab night out! Adding Jewellery is the final step that you need to snazz up any outfit (and mood) for any occasion, or simply to add a little shine and sparkle to your day.
Avnitha is dedicated to sourcing the latest On Trend , Iconic and Statement pieces and making them accessible for all.