Location Location Location
It's all about location, location, location in property. Although many people pay lip service to this adage very few actually fully understand the power of it. This is true across all types of property - residential, commercial and industrial.
Location requirements will vary significantly across the categories of property but the concept remains steadfast. If you are visiting Cape Town this summer and have the opportunity to drive down the Camps Bay beachfront road you will find it almost impossible to miss the flagship Seeff office on the corner.
The premium paid by Seeff Atlantic Seaboard to the wise and happy Landlord (two very clever Jewish ladies who understood and embraced the concept of location) is eye watering and yet they remain in residence year after year.
They have now been joined by other realtors who have equally decided to pay the astronomical rentals commanded within this specific location.
The Zimbali Wedge shopping precinct opened this week with the new tenants such as Seeff Zimbali proudly displaying their beautifully shop-fitted interiors and impressive window display. Technology has advanced and for realtors the way to interact and engage with the public is constantly being refined and improved.
Seeff Zimbali will be servicing the Zimbali Coastal Resort, Seaward Estates, Port Zimbali Estate, Hilltop Estate and Westbrook Beach areas as far southwards as La Mercy. They are now located within the perfect location to meet and interact with sellers and buyers, tenants and landlords within the surrounding area.
The design of the Zimbali Wedge retail opportunity has been cleverly thought through by the developer and Bloc Architects and the opportunity for Zimbali and Port Zimbali residents to arrive in their golf carts is a fun, novel reality that many people are embracing.
Even power points to enable charging of golf carts have been provided.
I had the opportunity to walk through their store recently and found the management and staff friendly and engaging. They are open the all suggestions of product range that shoppers may find missing from their offering and deliver lunch to the offices of the other Zimbali Wedge tenants such as Seeff Zimbali.
Specialist Coffee retailer, Seattle Coffee, has opened opposite OK Foods and is highly recommended. Other stores, which are coming in the near future, include Sweets from Heaven and my personal favourite, Col'Cacchio Pizza.
The unique children's jungle gym is a great attraction for mothers with children to entertain and the open Amphitheatre design has created a wonderful opportunity to host special music and entertainment functions. Zimbali Wedge has got of to a superb start and is a must see shopping destination within Ballito.
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